Misattribution in Startup Reviews: Internal Causes for Success, External Causes for Failure
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Collected in Robin Shen’s Field Notes · Content type and attribution are shown above
English translation of the Chinese post originally published 2024-10-17. Translated 2026-10-30 with AI assistance. Historical figures and claims have not been updated or independently verified. 中文原文
Reading guide
The post observes that in entrepreneurship, we often attribute success to internal factors such as talent, ability, and effort, but failure to external factors such as luck—a sudden pandemic—or timing—changes in the economic climate. It recommends a more rigorous review, preferably with help from an objective, experienced person rather than doing it alone, so that you can move beyond your blind spots and limitations. Even mistakes may reveal new opportunities.
Key points
- We often attribute success to internal causes and failure to external ones.
- Make the review more rigorous.
- Ask an objective, experienced person to help you see beyond blind spots.
- Even mistakes can reveal new opportunities.

Full text — English translation
These articles are personal notes, book excerpts, and collected reprints. Figures and events reflect the time of the original publication, are not current information, and do not constitute investment advice.
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