Entrepreneurship & Strategy

Entrepreneurship Takes Belief: Believe First, Then You Can See It

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Compiled by Robin (series on Lei Jun’s approach to entrepreneurship; original wording and source not yet confirmed)

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Collected in Robin Shen’s Field Notes · Content type and attribution are shown above

English translation of the Chinese post originally published 2022-03-27. Translated 2026-10-30 with AI assistance. Historical figures and claims have not been updated or independently verified. 中文原文

Reading guide

Robin begins a series on Lei Jun’s approach to entrepreneurship, saying the next 18 days will cover the subject. This post argues that entrepreneurship requires belief: you must first believe something can happen to have the confidence to persuade people to work alongside you. Because you believe, you can see it. (The post does not specify whether this sentence is a direct quotation from Lei Jun.)

Key points

  • Entrepreneurship requires belief: first believe it can happen.
  • Confidence enables you to persuade the people who will work with you.
  • Because you believe, you can see it.
One clear path continues into the distance among several branching routes, suggesting choice and focus.
Entrepreneurship & strategyThematic illustration · AI generated

Full text — English translation

For the next 18 days, we will explore Lei Jun’s approach to entrepreneurship~ Entrepreneurship actually requires belief. You must first believe something can happen; only then will you have enough confidence to persuade the person who will work alongside you. Because you believe, you can see it~

These articles are personal notes, book excerpts, and collected reprints. Figures and events reflect the time of the original publication, are not current information, and do not constitute investment advice.

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