Entrepreneurship & Strategy

Ambitious Goals and Immediate Goals: Change Yourself Before Trying to Change the World

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Reprinted material (opening source unconfirmed) + Robin’s commentary (December 2025)

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Collected in Robin Shen’s Field Notes · Content type and attribution are shown above

English translation of the Chinese post originally published 2025-12-04. Translated 2026-10-30 with AI assistance. Historical figures and claims have not been updated or independently verified. 中文原文

Reading guide

The opening text argues that founders today often set excessively grand goals, with everyone talking about changing the world. The intention is good, but a slogan that does not match your abilities, environment, and resources cannot connect with who you are now. The person you can change most is yourself. Robin adds that ambitious goals and ideals must connect with your own situation. Instead of changing the world or other people, start by changing yourself. Break a distant goal into small goals at each stage that can be acted on, tested, and achieved.

Key points

  • Goals that are too distant and remain slogans cannot connect with the present.
  • The person you can change most is yourself.
  • Robin: break ambitious goals into smaller goals that can be acted on, tested, and achieved.
One clear path continues into the distance among several branching routes, suggesting choice and focus.
Entrepreneurship & strategyThematic illustration · AI generated

Full text — English translation

Ambitious goals and immediate goals A common situation in entrepreneurship today is that founders set excessively grand goals—starting a business for the country or even for humanity. Every founder talks about how they will change the world. The intention behind such goals is good. But if they remain slogans and do not match your capabilities, environment, and resources, their distant horizon prevents you from connecting the entrepreneurial goal with who you are today. In reality, people often struggle to change their surroundings or other people. They cannot even change their parents, children, bosses, subordinates, or partners… The person you can change most is yourself, yet many people cannot even change their own daily habits. Should you have ambitious ideals? Yes. There is nothing wrong with the ideals themselves. But in putting them into practice, you must connect yourself with them. Rather than proclaiming every day that you will change the world, start by changing yourself. --- Robin: “Ambitious goals and ideals must connect with your own situation. Rather than changing the world or other people, start by changing yourself. Break a distant goal into smaller goals at each stage that can be acted on, tested, and achieved. It is time to set annual goals again.”

These articles are personal notes, book excerpts, and collected reprints. Figures and events reflect the time of the original publication, are not current information, and do not constitute investment advice.

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